Use it for a dry style that won’t leave your hair feeling overly stiff or crispy. Layrite Grooming Spray is a light grooming spray, used in the barber shops to create a bit of volume and prep the hair during the drying process for a good dose of our famous pomade. Take one home and […]
Layrite strives to represent a culture and brand that puts a modern style on a classic look.
The world famous American brand developed a range of water based products that hold like a wax but wash out like a gel.
In 1999, the founders of Layrite proudly opened the doors of their first Classic Barber Shop and Shaving Parlour. The rockabilly shop was built to emanate a relaxed and comfortable atmosphere of a real man’s sanctuary. The majority of customers who sat down in their vintage chairs came in with a greasy head of hair, grease is not easy to wash out and would make for a less than ideal haircut.
This greasy dilemma inspired them to begin experimenting with different kinds of pomade. The most important feature being that it was easily washed out with water! After months of research and experimentation, Layrite Deluxe Pomade was introduced in 2001.
The original water-soluble pomade was immediately demanded by their barbershop customers. Every product that Layrite has created from then on has been produced with the customers’ feedback in mind. As a result, Layrite has become an American Fine Men’s Grooming Product Company with a main focus on providing a ‘modernly classic’ grooming product range.
The name says it all, you want high shine…this is it. And they’ve kept the high hold that you expect from Layrite using their water-based formula that washes right out. Use to create a straight, sleek look, to shine up your pomp, or to soften naturally curly or wavy hair. Super high shine for that […]
Layrite Cement is a high hold, water-based styling clay that delivers a clean, matte finish that will last all day. Use this intense clay as it grips and binds individual hairs together to thicken and shape, creating dry, messy textured looks or volume with extreme fullness and definition. Its pliable formula allows you to reshape […]